Home Technology peripherals It Industry 150,000 stores in India consider stopping selling OnePlus, Xiaomi sub-brand Poco also faces investigation

150,000 stores in India consider stopping selling OnePlus, Xiaomi sub-brand Poco also faces investigation

Apr 17, 2024 pm 09:20 PM
Millet one plus India

印度 15 万家商店考虑停止销售一加,小米子品牌 Poco 也面临调查

News from this site on April 17, a few days ago, More than 20 retail chains and 4,300 stores# represented by the South Indian Organized Retailers Association (ORA) ##Announced that it will stop selling OnePlus devices from May 1st.

Today, the All India Mobile Retailers Association (AIMRA), representing

more than 150,000 offline smartphone retailers in India, notified OnePlus that its members are considering stopping the sale of OnePlus products.

AIMRA said OnePlus India has neglected major retailers for years, failed to provide adequate inventory, made thin margins, failed to settle claims, failed to deliver on its promises and lacked meaningful connections with Indian retailers (no Demonstrations, no promoters, no market research, no standard operating procedures) all showed a disregard for retailers.

OnePlus responded: OnePlus values ​​all the support it has received from its trusted retail partners over the past seven years. We are currently working together with our partners to resolve outstanding issues and ensure we remain committed to building strong and prosperous relationships.

Although OnePlus’ products can still be purchased online on platforms such as Amazon India and Flipkart, the loss of the Indian offline retail market is a major setback for OnePlus and will

severely affect its business in India. market share.

Indian retailers also threaten Xiaomi’s sub-brand Poco. AIMRA said: "With continued feedback and outcry from retailers, we have noticed that Poco's strategy appears to be

biased towards exclusive online sales, a move that reeks of monopolistic and anti-competitive behavior," AIMRA said. to the Ministry of Finance and Commerce, requesting an investigation into Poco's operations. The organization also said: "It is time to demand the revocation of their trading licenses for violating India's land laws."

Since September 11, 2014, 70 retailers from across India A meeting was held in New Delhi to establish the All India Mobile Retailers Association (AIMRA), which is the only association in India representing more than 150,000 offline smartphone retailers.

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