Home Technology peripherals It Industry Apple executives talk about Google becoming iPhone's default search engine: We respect excellence and users have autonomy

Apple executives talk about Google becoming iPhone's default search engine: We respect excellence and users have autonomy

Sep 27, 2023 pm 10:09 PM
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Eddie Cue, Apple’s head of services, appeared in court today to testify in an antitrust trial regarding Google’s default search engine deal. It is understood that Google pays Apple billions of dollars every year to ensure that its search engine becomes the default search engine on devices such as iPhone, iPad and Mac. Much of the trial was held behind closed doors, and the exact amount of the payment was not officially disclosed

Apple executives talk about Google becoming iPhones default search engine: We respect excellence and users have autonomy

During the trial, Cue said Apple’s most recent deal with Google could be traced By 2016. When asked why he chose Google as the default search engine, Cue explained: "There were no other effective alternatives at the time." He further said that Apple chose Google because they have always believed that Google is the best search engine. It also allows users to easily change search engine settings when needed

In addition, Cue admitted that users are not allowed to change the default search engine settings in the iPhone first boot settings, but he pointed out that this is to allow users to start quickly. and start using the device. This decision is aimed at providing a smoother user experience

According to the editor’s understanding, this antitrust trial involves a transaction between Apple and Google. The trial will determine whether these transactions have had an unfair impact on market competition and whether measures need to be taken to maintain fair competition. The outcome of the trial will have an important impact on the future of the technology industry


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