Home Technology peripherals It Industry Hisense vacuum refrigerator 'breaks out of the European Cup', vacuum technology leads the 'fresh' world

Hisense vacuum refrigerator 'breaks out of the European Cup', vacuum technology leads the 'fresh' world

Jun 25, 2024 am 11:05 AM
Hisense

At 3 a.m. Beijing time on June 25, the much-anticipated match between Croatia and Italy kicked off. Hisense refrigerators, which have competed in the European Cup for three times, made a stunning appearance with the slogan "Vacuum preservation is true preservation", demonstrating its excellent vacuum preservation technology and helping ingredients stay fresh for a long time. The outstanding performance of Hisense refrigerators quickly swept social media, attracting widespread attention and praise from global audiences.

The reason why Hisense refrigerators are highly recognized is inseparable from its profound technological accumulation and continuous innovation in the field of refrigerators.

Hisense vacuum refrigerator breaks out of the European Cup, vacuum technology leads the fresh world

As an ideal companion for fans watching games, Hisense vacuum refrigerator relies on vacuum ultimate fresh storage technology to ensure that food maintains its fresh flavor as if it was just picked for a long time. While fans are enjoying the feast of the game, they can also enjoy the freshest and most delicious food, making the viewing experience perfect and killing two birds with one stone.

According to official data, Hisense refrigerators have obtained a whopping 216 patents for their innovative vacuum preservation technology. Hisense vacuum refrigerator quickly places food in a low-oxygen, low-pressure vacuum environment, reducing the oxygen content by 25%, effectively slowing down the oxidation rate of food and inhibiting the growth of bacteria. This vacuum preservation technology improves the preservation effect of food ingredients by 10-15 times.

In addition to its excellent vacuum preservation technology, Hisense vacuum refrigerator also relies on industry-leading flat-panel full-embedded technology to achieve a 60CM flat-panel fully embedded refrigerator. The front of the refrigerator does not protrude and there are no gaps on the three sides, achieving perfect integration with the home environment. Not only does it effectively free up more space, it also builds an integrated kitchen and home aesthetics to enhance home taste.

Hisense vacuum refrigerator breaks out of the European Cup, vacuum technology leads the fresh world

With the support of Hisense’s strong technical strength, many refrigerator products have been widely favored by consumers. Take the Hisense 509 Vacuum Cube Pro as an example. It integrates innovative vacuum preservation technology, which maintains the orderly arrangement of food cells and prevents them from breaking, thus locking in the original flavor and nutrition of food. At the same time, the unique Rubik's Cube design gives it excellent storage functions, like an infinitely replicable vacuum treasure house, providing exclusive classification, partitioning and bagging storage space for family members and various ingredients. Such an exquisite design not only makes the storage inside the refrigerator orderly, but also greatly improves space utilization.

According to Ovi's data for the 20th week of 2024, Hisense's brilliant 509 Vacuum Cube Pro fully built-in refrigerator has topped the industry's best-selling list with its innovative vacuum preservation technology and unique Rubik's Cube design.

In overseas markets, Hisense has continued to sponsor international football events such as the European Cup and World Cup since 2016. This move significantly increased Hisense’s overseas brand awareness, from 37% to 54%. At the same time, in the European market, Hisense refrigerators have continued to achieve good sales. As of May this year, Hisense refrigerator sales surged 91% year-on-year in Germany's high-end market, priced above $500.

Hisense vacuum refrigerator breaks out of the European Cup, vacuum technology leads the fresh world

The success of Hisense’s brilliant 509 Vacuum Cube Pro fully built-in refrigerator, a “phenomenal” product, is a strong proof that Hisense refrigerators focus on user needs, are driven by scenarios, and continue to promote technology and product innovation.

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