Vivo applied to register the 'Blue Heart' trademark, as well as 'Blue Lake', 'Blue River', 'Blue Flame', 'Blue Domain', etc.

On November 8, vivo officially released its self-developed general AI large model matrix-the Blue Heart Large Model, and its self-developed "Blue River Operating System" at the 2023 Developer Conference

Judging from the naming method, vivo will launch a series of technologies starting with the brand logo color "blue", so the layout of the trademark is also on the agenda.

According to the Aiqicha App, Vivo Holdings Co., Ltd. recently submitted an application to register the "Blue Heart" trademark. The trademark belongs to scientific instruments in the international classification. The current status of the trademark is awaiting substantive review.

#In addition, the company also applied for the "Blue Lake" Trademarks such as "Lanjiang", "Lanyan" and "Blue Domain" are also internationally classified as scientific instruments. At present, the status of these trademarks is still awaiting substantive review.

#According to vivo’s introduction, the Blue Heart model will include a total of 5 models with three parameter levels: billion, tens of billions, and hundreds of billions. Covers core scenarios and leads the industry in model capabilities. vivo believes that a truly good self-developed large model has five points - large and comprehensive, strong algorithm, truly safe, self-evolving, and widely sourced

vivo’s self-developed Blue River operating system is known as a future-oriented self-developed smart operating system that supports large models and multi-modal interactions. It is also claimed to be the world’s first operating system that uses the Rust language to write the system framework .

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