The future of ecommerce search: Insights from 200 retailers

Unlocking the Power of AI-Driven Product Search: A 2025 Outlook

Consumers demand fast, precise, and personalized search results, yet many online retailers still grapple with effective product discovery. The State of Product Discovery in Digital Commerce 2025 report, compiled from data gathered from over 200 retailers, illuminates how AI-powered search is revolutionizing e-commerce. This collaborative study, a joint effort by London Research and Crownpeak, highlights how top brands are achieving success by:

• Leveraging AI to optimize site search, enhancing relevance and streamlining the customer journey.
• Implementing real-time personalization of search results to boost conversion rates.
• Investing in advanced product discovery solutions to maintain a competitive edge in 2025.

Access the complete report to uncover the key product discovery strategies that are fueling retail success.

Note: Search Engine Land contributors are selected based on their expertise and contributions to the search industry. All content undergoes editorial review for quality and relevance. The views expressed are solely those of the authors.

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