What are the ways to increase Toutiao's revenue? How are benefits calculated?

How to increase the revenue of Toutiao is a concern of many content creators. PHP editor Xigua believes that the key to increasing revenue is to improve the quality and attractiveness of articles, and create valuable content starting from the uniqueness, depth and unique viewpoints of the content. In addition, creators can also optimize the title and cover image to increase the click-through rate and reading volume of the article, further increasing revenue. This article will introduce in detail the methods to increase Toutiao’s revenue and analyze the revenue calculation method to help creators get more revenue.

1. What are the methods to increase Toutiao’s revenue?

Quality content: Content quality is the key to increasing revenue. Creating high-quality, in-depth content can attract more users to read, thereby increasing revenue.

2. Clear positioning: Understand your own strengths and choose a field that suits you to create, which will help attract readers in specific fields and increase the reading volume of the article. Clear positioning means clarifying one's position and expertise in the field of writing. Analyze your own strengths and find a field that suits you for creation, so that you can better satisfy

3. Interaction: Actively interact with readers, reply to comments, and participate in topic discussions, which can increase the activity of the article. Increase exposure opportunities.

4. Maintain update frequency: Update content regularly and maintain a certain update frequency to let readers know your active status and also help increase revenue.

5. Make use of hot spots: Keep up with hot spots and create content related to hot spots. You can use the traffic of hot spots to increase the reading volume of articles.

6. Optimize the title and cover: Attractive titles and covers can stimulate users’ curiosity and increase the click-through rate of the article.

2. How is Toutiao’s income calculated?

Toutiao’s revenue mainly comes from advertising sharing, platform subsidies, appreciation income, etc. The specific calculation method of revenue is as follows:

1. Advertising share: Based on the reading volume, dwell time, likes, shares and other data of the article, Toutiao will allocate corresponding advertising revenue to the creators.

2. Platform subsidies: For high-quality content, Toutiao will provide certain subsidies to encourage creators to produce more high-quality content.

3. Appreciation income: Readers can appreciate content they like, and creators can get this part of the income.

The key to increasing revenue on Toutiao is to create high-quality content, clear positioning, active interaction, maintaining update frequency, utilizing hot spots and optimizing title covers. Understanding how revenue is calculated can help you better develop your content strategy. As long as you create with your heart, I believe you will achieve excellent results in Toutiao.

The above is the detailed content of What are the ways to increase Toutiao's revenue? How are benefits calculated?. For more information, please follow other related articles on the PHP Chinese website!