Google confirms most review count bugs fixed but some still to go

Last week, Google experienced a significant bug affecting Google Business Profiles. The displayed review count was inaccurate, showing fewer reviews than actually existed; no reviews were deleted.

Google has since issued an update stating the majority of the issues are resolved. However, some profiles may still show temporarily lower review counts. Google expects a full restoration within the next few days. They explicitly stated that no reviews were removed due to this bug. If your review count hasn't been corrected by then, contact Google support.

Google's Official Statement: Victoria Kroll from Google provided an update: "Most affected profiles now display accurate ratings and reviews. However, while we have made significant progress, some profiles may still experience a temporary lower count. These profiles should recover to pre-issue levels over the next few days. No reviews were unpublished due to this issue. If your review count does not return to the level it was before this issue in the next few days, please contact support."

Next Steps: If your review count remains incorrect by early next week, contact Google support via their forums or the contact options at the bottom of the support page.

Background: The issue, initially reported on Search Engine Roundtable, sparked numerous complaints from small businesses and local SEOs in the Google Business Profiles forums. Google began deploying a fix on Tuesday. The concern was widespread, with many fearing the loss of hard-earned reviews. Fortunately, the problem was limited to the displayed count; the reviews themselves remained intact.

Importance: Online reviews are crucial for business reputation, directly impacting customer visits and calls. The temporary loss of displayed reviews caused considerable anxiety and stress for businesses and their SEO representatives. Google's prompt action to resolve the majority of issues, with a commitment to complete restoration shortly, is reassuring.

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