Retailers Begin Setting Exact Time Nintendo Switch 2 Pre-Orders Become Available

The pre-order time of the Nintendo Switch 2 in the United States has been confirmed, and retailers have begun to announce the specific release time! April 24 is a new date for pre-orders for Switch 2 in the United States. At the same time, Nintendo also announced the price increase of accessories such as handles, which may be to make up for the increase in import costs caused by the Trump administration's comprehensive tariffs.

According to the Target website (thanks to Reddit user retroanduwu24), Switch 2 pre-orders will officially begin at 12 a.m. ET on April 24 . As of the time of writing, other retailers have not announced the specific time. For Target, this seems to be the pre-order time for all announced console sets, games and accessories, with banner ads including Mario Kart World, Nintendo Switch 2 Pro controller, Nintendo Switch 2 camera and more.

Target will start at midnight ET on April 24th Nintendo Switch 2 pre-order

Pre-order may be very difficult

Midnight on April 24 is the date Target will choose based on Nintendo, and it can provide the earliest time to pre-order Switch 2. However, if the release of PlayStation 5 could tell what the problem was, pre-orders start not guaranteeing you can buy the Switch 2. Even large retailers like Target have very limited inventory and anyone looking to pre-order on time at midnight will compete with many others who have the same idea. It is best to prepare in advance and save payment and delivery information on the retailer website of your choice if possible.

While other retailers have not yet determined pre-order times, it is likely that 12 a.m. ET on April 24 (ET) is a common time as this is the earliest time window for the U.S. to comply with the Nintendo date. For those who are worried about missing out on April 24 pre-orders, you can increase your chances of getting Switch 2 with a Nintendo signup. Buying from this reserved inventory will take until May 8, but this does benefit users with a Nintendo Switch Online account.

Switch 2 pre-order start time at your time zone

Make sure you are ready at the right time

Target's choice to start pre-orders at midnight ET does not mean that pre-orders in your area also start at midnight. 12 a.m. ET seems to be the pre-order start time for all U.S. consumers , so if you try to buy in another time zone via Target, you actually have to place an order later on April 23. Here is a quick reference for the start time of Target's Switch 2 pre-order in four adjoining time zones in the United States.

Time zone	Target pre-order start time
east	April 24, 2025 at 12:00 am
Central	April 23, 2025 at 11:00 pm
Mountain area	April 23, 2025 at 10:00 pm
Pacific Ocean	April 23, 2025 at 9:00 pm

If you are interested in any Switch 2 accessories, be sure to check out the price of new accessories before the pre-order date, although these accessories may not be as demanded as the console itself. It is also worth noting that the Switch 2 debut games don't necessarily need to be ordered with the console, especially if you plan to buy them digitally, this fee can be paid until your Nintendo Switch 2 actually arrives.

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