Why 300 Companies Use This Startup's AI To Slash Costs

Writer: The AI Startup Revolutionizing Enterprise Efficiency

Aisha Habib, founder of Writer, a leading AI company, initially tackled the challenge of translating digital payments for Visa into 40 languages. Her innovative software solution, a far cry from traditional human translation, impressed Visa, securing a substantial contract and subsequent funding.

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Writer's AI Studio offers a suite of tools streamlining various corporate tasks. From generating product descriptions for L'Oréal to crafting marketing campaigns for Salesforce, Writer's adaptable AI automates time-consuming processes for over 300 clients, generating millions in revenue. This success has propelled Writer onto Forbes’ AI 50 list and secured significant venture capital investment, valuing the company at $1.9 billion.

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Writer's clients are experiencing significant cost savings and revenue growth through its AI solutions. One health product retailer reports $5 million in annual value from improved TikTok, Amazon, and Walmart advertising, with projections of $25 million within two years. AdoreMe leveraged Writer's AI to translate 2,900 product descriptions into Spanish in just 10 days, a task that would have taken months otherwise. This impressive return on investment has resulted in a remarkable 160% net retention rate for Writer.

Writer's newest offering, "AI HQ," allows users to create AI agents capable of performing complex workflows without coding. Clients can utilize pre-built apps and agents or design custom solutions, significantly reducing manual labor. Major companies like Intuit and Lennar are already utilizing these tools, reporting increased efficiency and lead generation.

This technology signals a potential paradigm shift in business operations, raising questions about the future of knowledge workers. Habib's prediction: "Ten percent of the headcount is going to be enough."

The rapidly expanding enterprise AI market presents fierce competition. While giants like OpenAI and Anthropic offer powerful models, they often require extensive developer support. Writer's user-friendly interface and internally developed models provide a plug-and-play solution, prioritizing security and accuracy. Despite scoring lower on some benchmark tests than larger competitors, Writer’s focus on real-world application and client satisfaction has secured its position in the market.

Habib's entrepreneurial spirit, honed from a challenging upbringing in Lebanon and Syria, fuels her drive. Her collaboration with co-founder Waseem Alshikh has resulted in a company that consistently adapts to the evolving AI landscape. Writer's future plans include self-evolving AI models, further enhancing efficiency and automation.

Additional reporting by Richard Nieva.

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