Drupal和微信的结合
微信接口的开放
微信于去年年底开放了服务号的九大接口,这让微信的部分功能可以透过微信App以外的第三方应用来使用,因此大大增加了微信功能扩展的可能性。微信本身有后台,但非常简单,如果想实现比较复杂的功能则需要定制开发,当接口开放后,Drupal和微信后台如何能够巧妙的结合,成为了我们关注的重点之一。
微信+微信网站+传统网站的一站式管理系统
Drupal强大的内容管理功能和利于扩展的框架特性,可以强化现有微信后台的不足,以下为几个可以透过Drupal后台实现的功能:
一键内容发布功能 透过Drupal的后台可实现同时或选择发布到微信网站、传统网站、或微信app里,所有的操作只有在Drupal后台即可完成,这也意味着三个平台的内容可在统一个后台完成管理。
用户资料整合 对于管理员来说,微信最有价值的不外乎是微信里的粉丝信息,如何透过做好CRM一直是微信营销里重点,透过服务号的接口,微信用户的信息不但可以导入到Drupal的后台,还可以和原有网站的用户信息整合在一起,透过Drupal强大的内容管理功能,管理员可以对所有的用户进行管理,这样能够更有效率的进行客户的管理,并深掘出客户的价值。
微信对微信客服功能
透过微信接口,可以使Drupal成为信息中转的hub,用户的微信信息可以推送到指定的微信帐号,实现微信客服的功能,这样可以让客服或销售人员在手机上也能与用户沟通,进而实现移动客户服务的功能。
多用户管理功能 目前微信的后台无法实现多人管理的功能,透过Drupal强大的用户权限功能,可以轻易实现多用户管理,另外,如果需要有多位的管理员拥有不同权限来管理后台,透过Drupal的框架也可以轻易实现。
自定义微信菜单 透过Drupal后台可以实现自定义菜单的功能,管理员不需再登入微信后台即可自定义菜单,实现一站式管理的模式。
资料安全与备份 用Drupal开发网站的安全性极高,由于高安全性的关系,美国很多政府机构的网站都选用Drupal,当微信的资料都放在Drupal网站的后台里,也大大提高了资料的安全性并可作为资料的备份。
Drupal框架的高度定制性大大扩展微信的功能
以上只是基于Drupal和微信结合能实现的部分功能,简单来说,Drupal的高度定制性,可整合微信、微网站、传统网站的资料,达到资料的高度整合性,可以更有效的进行推广和用户分析/管理,基于这个概念相信可以发展出更多的功能,Drupal和微信的结合仍然有很大的潜力等着大家去发掘。

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